Horeca Made in Puglia srl il tuo partner globale per la promozione ed l’internazionalizzazione e sviluppo della tua impresa italiana all’estero
«Hospitality is difficult to define in words,
But easy to discover through experience.».
Horeca Made in Puglia srl
Tasting a product does not only mean enjoying a vivid taste experience, but also connecting the consumer directly with the producer and their philosophy, values, and, more generally, Italian culture, history, and traditions.
HO.RE.CA in Italy is a historic sector of the economy, linking the production chain of local family businesses with regional development thanks to its direct connection with tourism.
HO.RE.CA Made in Puglia contributes to the preservation and development of producers, facilitating the long journey of food, wine, and culinary heritage from production to the end consumer through its activities outside Italy.
La Italian cuisine worldwide grows to 11%, worth 228 billion
Italian cuisine is experiencing growth worldwide, with a double-digit increase (+11%) compared to the previous year, for a total value of 228 billion.
Lollobrigida: “Now we must aim for UNESCO candidacy” – The data confirms “the fundamental role that Italian cuisine plays on the world culinary scene,” said Minister of Agriculture, Food Sovereignty, and Forestry Francesco Lollobrigida, adding: "The growth of Italian cuisine around the world is the tangible result of the Meloni government's commitment to promoting the quality, sustainability, and diversity of our food. However, these elements alone would not work without the expertise of chefs, the dedication of our producers, and all those who work in the sector." “The next step,” continues Lollobrigida, "must be to achieve the goal of having Italian cuisine listed as UNESCO intangible cultural heritage, a crucial step on which we are focusing a great deal of energy in order to continue to preserve and promote our rich culinary tradition. This recognition,“ concludes the minister, ”would guarantee the protection and enhancement of our products and our gastronomic excellence, thus contributing to strengthening the Italian brand around the world."
